CASE_ID: #WP_ECOM_2024_08

ARCHITECTURAL CASE STUDY

2-4-1Play

A modern nonprofit website created for 2-4-1, an organization dedicated to putting play back into sports through sport sampling, physical literacy, and social-emotional learning. The website provides an engaging platform to showcase programs, camps, events, resources, partnerships, and the organization’s mission.
Industry
Sports & Recreation
Project Type
Brochure Website

Integrations:
Givebutter - Online donation platform
SquadLocker - External sports merchandise store
Contact form / email inquiry integration
External registration links for programs and camps
Embedded location/map functionality
Team member management
DEVICE_BREAKDOWN // TRIPLE-VIEWPORT GALLERY

DESKTOP
TABLET
MOBILE

01 // THE CHALLENGE


2-4-1 needed a website that could effectively communicate a wide range of programs, camps, events, partnerships, and educational initiatives while keeping the organization’s mission easy to understand for parents, children, schools, partners, and community members.

The challenge was to organize a large amount of information into a clear and engaging experience while maintaining a strong sports-focused visual identity and making important actions such as registration, donations, and contacting the organization easy to find.


02 // THE SOLUTION


The website was structured around clear content sections and dedicated pages for programs, camps, events, news, testimonials, partners, and organizational information.

The design emphasizes the organization’s energetic and community-focused mission while providing straightforward navigation to important resources and external services. Program and camp pages were organized with reusable content structures so information such as staff, schedules, registration, locations, and descriptions could be presented consistently.

External integrations were also incorporated for donations, merchandise, registration, and other third-party services.


03 // CLIENT TESTIMONIAL


“The new website has given us a much better way to communicate our mission and showcase everything 2-4-1 has to offer. It makes it easier for families and partners to find our programs, learn about our work, and get involved. The overall experience has been a great improvement for our organization.”

04 // KEY FEATURES


Architectural Enhancements & Performance Milestones


Programs & Camps Directory

Organized program and camp pages allow visitors to explore different 2-4-1 activities, locations, staff members, schedules, registration information, and program details.

Events & Registration

Dedicated event and activity pages provide important information such as dates, locations, descriptions, registration links, and participation details.

Mission & Impact Storytelling

The website clearly communicates 2-4-1's mission, vision, sport-sampling philosophy, and social-emotional learning approach through structured content sections and supporting imagery.

Content & Resource Management

News, articles, testimonials, partner information, and educational resources give the organization a centralized platform for continuously sharing updates and communicating its impact.
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